Tag Archives: metal roof training

New Certificate Tool for MRA Contractors Now Available

Instilling confidence and trust in homeowners is a big part of making a metal roofing sale.  The Metal Roofing Alliance recently added a new tool to the Contractor Dashboard to allow MRA contractors to instantly print membership certificates for use in presentations.

Using a simple online form, member contractors can enter the required information that is instantly confirmed by the system and a PDF of the certificate is created.  Here’s a sample:

“Becoming an MRA member has many benefits beyond lead generation, including tools like the certificate generator,” explains MRA Executive Director Renee Ramey.  “Adding this certificate to your presentation book will demonstrate to customers that your business is committed to installing quality products designed for use in residential applications.”

MRA contractors can find a link to the free tool on their Contractor Dashboard.

Installers interested in joining the MRA can contact our member liaison, Dottie Jardine: (410) 534-6900 or dottie@metalroofing.com

New Metal Roof Installation Training Certification Program Launches at METALCON

The metal construction industry’s largest international event for metal construction products, technologies and solutions, together with the Metal Construction Association (MCA), announce its new Metal Roof Installation Training at METALCON 2016, scheduled for October 26-28 at the Baltimore Convention Center, Baltimore.


Top experts in the metal roofing industry will lead this two-day, eight-hour certification program based on MCA’s recently published Metal Roof Installation Manual.


Participants can experience quality face-time with industry experts and hands-on training in topics including: substrates, safety, sealants, flashings, panel types and connections, tools, fasteners, maintenance and more.  Part of the course offering includes hall entry for all three days and access to the full conference program at METALCON.  The objective is to couple the training program with the opportunity to visit the exhibit floor where participants can see live demonstrations of what they have just learned, while networking with industry experts.

“Many metal roof manufacturers have their own in-house training programs for installers and contractors to become familiar with specific profiled panels, trim, clips and ancillaries,” said Scott Kriner, MCA Technical Director.  “Now with this new Metal Roof Installation Training program, these manufacturers will have access to a pool of qualified individuals trained in key topics related to metal roof installation.  Therefore, their installers and contractors will be prepared to hit the ground running with a basic knowledge gained through the certification program at METALCON.  As a result, manufacturers will be able to create more efficient and tailored in-house training programs.”“For those outside the metal roofing industry, this certification program offers a great opportunity to learn about the industry and experience practical, hands-on training in the topics most roof installers are required to know,” said Kriner.

Upon successful completion of the training program, a qualified individual will be presented with MCA’s Metal Roofing Certificate of Completion.  As an added bonus, opportunities to learn from specific exhibitors will be available on the exhibit floor.

“Learning truly comes to life with MCA’S Metal Roof Installation Training taught live by top industry experts, followed by the experience of the show room floor where participants can touch, see and feel what they’ve just learned, and also network with industry experts,” said Claire Kilcoyne, METALCON Show Director.

The certification program takes place in two phases on Tuesday, Oct 25 and Wednesday, Oct 26.  For more details, please visit www.metalcon.com or call 800.537.7765

Why Homeowners Choose Metal Roofs

Homeowners have many reasons to choose a metal roof.  Each year, the Metal Roofing Alliance works with McGraw-Hill Construction Research and Analytics to conduct an independent survey of homeowners’ awareness and preference for metal roofing.   The chart below illustrates the key reasons homeowners choose metal roofing:


Why homeowners choose metl


Many of these benefits are unique to metal roofing.  Another key selling point of that’s not always recognized by the homeowner is the low life-cycle cost of metal roofing.

Few homeowners realize that metal roofing can actually cost the same as or less than asphalt roofing. Since asphalt roofing needs to be replaced 2 – 4 times as often as metal roofing, a homeowner should factor in not only the initial cost of the asphalt roofing materials but also the cost of asphalt roof repairs and re-installation.  Not so with metal roofing – for many homeowners, it’s the last roof they’ll ever have to buy.

In a competitive sales market,  the low life cycle cost of metal roofing is an important selling point that contractors should stress when meeting with potential customers.

Metal Roofing Training Now Offered Online

Proper training is essential for a quality metal roof installation.  Unlike low-cost asphalt shingles, a metal roof is part of an overall roofing system, requiring a higher level of product knowledge in order to install a long-lasting residential metal roof.

Ideal Roofing Install

Educational institutions have long recognized the value of providing self-paced learning, and continue to expand their online offerings to meet student demand.  In fact, according to a recent poll by the Sloan Consortium, 6.7 million students took an online class in 2012.  The growth of online learning is expected to continue to outpace traditional classroom learning.

Noting this on-demand trend, and understanding the industry’s need for flexible ongoing education, the leaders of the Metal Roofing Alliance created and launched the MRA Online University, a one-stop on-demand portal for contractors and manufacturers to learn many aspects of the metal roofing business.  Best of all, it’s included as a benefit for all MRA members-free of charge.

Within the MRA Online University portal, MRA members can easily access a variety of video lessons, study guides and presentations on all aspects of the industry, including installation techniques, product demonstrations, and marketing.

Ideal Roofing Install

There are three individual study tracks in the MRA Online University:  Metal Roofing Installer; Metal Roofing Business and Marketing and Sales. Users can choose whether to access all of the modules, or just one or two.   The MRA has recruited seasoned metal roofing professionals to teach the courses, and share their combined knowledge in each component.

For more information on training for metal roofing contractors, visit the Metal Roofing Alliance.

Photos provided by MRA member Ideal Roofing.