Tag Archives: contractor tools

New Tax Credit for Metal Roofing: Member UPDATE

As reported at the recent MRA annual meeting, the U.S. government approved a $500 tax credit for qualifying metal roofs installed in 2015 and 2016.  

$500 Tax Credit


This provides a new marketing opportunity for the metal roofing industry, as this is the first time in several years that the tax credit isn’t just retroactive, but is guaranteed for the current year.  Here are the key details for the tax credit:

  • Metal roof must be placed on a homeowner’s principal residence.

  • Tax Credit is for 10% of the cost of the roof, excluding labor, with a maximum deduction of $500.

  • Metal roofs with appropriate pigmented coatings that also meet ENERGY STAR requirements are eligible.  Visit Energy Star site for more information.

  • Only highly reflective roofs will qualify – the IRS defines this as “appropriately pigmented coating that is specifically and primarily designed to reduce the heat gain of the dwelling unit.”

  • This tax credit is for remodeling projects only, not new construction.

  • Homeowners will need a Manufacturer Certification Statement to file with IRS Tax form 5695.

  • 2015 and 2016 installations are eligible for the deduction.

Bill Croucher, Director of Engineering for MRA member manufacturer Fabral, explains, “It’s important for members of the metal roofing industry to know that bare metal, including either unpainted or clear acrylic coated Galvalume do not qualify for the 2015/2016 tax credit.  Unpainted metal has a very low emissivity value and even though it meets the reflectivity requirements for the Energy Star program, the solar energy that is not reflected is held in the metal much longer than painted material with a high emissivity.”

MRA’s public relations team presented communications recommendations at the MRA annual meeting, and will be working with our members to execute a comprehensive marketing plan throughout the year.  

iRoofing Joins MRA

The Metal Roofing Alliance is pleased to announce the addition of its newest ancillary member, iRoofing.org (www.iroofing.org).  This robust roofing software designed for use on an iPad allows contractors to easily estimate a roofing job and provide a professional presentation to consumers.  By using iRoofing, contractors can safely, accurately and quickly measure a customer’s roof using an advanced satellite-based system accessible directly from the iRoofing app.  The all-digital mobile solution also includes presentation tools, a roofing visualizer, digital catalogs, photo gallery, estimating, and technical data as well as a CRM tool.  

iRoofing ipad

“iRoofing is a great tool that can help MRA contractors create professional proposals and accurate estimates to help boost sales,” stated Bill Hippard, Executive Director of the MRA.  “This construction app is state-of-the-art and allows contractors to include their logos on presentations and create photo galleries of their projects.


iRoofing is marketed as an on-the-go solution for busy roofing contractors and can be used to generate proposals, allowing roofing contractors to provide homeowners with different photos scaled to actual dimensions.  It is designed to help roofing contractors boost sales and complete proposals.  To make things even easier, contracts can be uploaded and edited on the go, creating a unique database for individual customers.

iroofing presenting

“We are very excited to join the MRA.  We know that the residential metal roofing industry has grown substantially over the last decade and most of that growth can be directly connected to all the work the MRA has done educating homeowners and roofing contractors about the many benefits of residential roofing.  We believe our product is something that MRA contractors will find very useful in growing their roofing business,” states Oded Shemla, co-owner and co-founder of iRoofing.org.

MRA’s Ancillary member program provides an opportunity for suppliers to the metal roofing industry to support the only consumer-facing marketing program in the metal industry. “Our ancillary members understand that the demand created by the MRA’s marketing program has a ripple effect throughout the supply chain.  More metal roofs means increased sales for all the companies along the chain,” concluded Hippard.

For more information on iRoofing, please call (800) 646-6270 or visit www.iRoofing.org.

Metal Roofing Contractors: Follow EPA Guidelines…Or Else!

Recently, Lowe’s Home Improvement Centers agreed to pay a $500,000 federal penalty in settling claims that its contractors in at least 9 states broke environmental rules for addressing lead paint dust during home renovation projects.  The Environmental Protection Agency’s (EPA) federal Lead-Based Paint Renovation, Repair and Painting Rule (RRP Rule) went into effect in 2010.

epa logo

It’s a wake up call for metal roofing contractors, who often come into contact with lead paint during home remodeling.

When integrating a new metal roof on a home built prior to 1978, contractors may have to cut into fascia boards or dormers.  If your installation will require you to disturb more than twenty square feet of painted surface, it is the roofing contractor’s responsibility to notify the homeowner of the lead abatement process.

Most minor repair and maintenance activities that involve less than twenty square feet on exterior projects are exempt from the work practice requirements.  Failure to comply with these requirements is considered a violation of the law and could cost you up to $37,500 per violation, per day.

Approximately three-quarters of the homes built before 1978 contain some lead-based paint.  It may be on any surface, but is most commonly found on exterior-painted surfaces, interior woodwork, doors and windows.  Common renovation activities like sanding, cutting and demolition can create hazardous lead dust and chips.  This federal law makes remodelers, siding and window replacement, and roofing contractors the enforcement agents for addressing this problem.

For more information please visit the EPA site here.


New Quality Contractor Program

In response to homeowners’ desire to choose a reliable metal roofing contractor, the Metal Roofing Alliance (MRA), has launched a new initiative, the Investment Grade Roofing® Quality Contractor Program. This informational resource will highlight MRA member metal roofing contractors that have agreed to meet specific standards and requirements relating to products, installation, and business practices.

MRA_QualityContractor_Logo_300dpi (3)
Metal roofing contractors may qualify for the program by certifying to the MRA that they meet all program requirements and by providing supporting documentation such as proof of insurance. Among other things, participating contractors must agree to train their employees, provide consumers with written contracts, and promptly respond to consumer complaints. Contractors that qualify for the program will be entitled to use the designation, ‘Investment Grade Roofing® Quality Contractor,’ in all their sales and marketing materials.

“Our reliable MRA member metal roofing contractors will have no problem meeting the program requirements,” continues Black. “Smart metal roofing businesses can utilize this program to build their brand and differentiate their business to consumers. The MRA has supported contractors with a robust website, continuing education and a strong lead generation program. We’d like to continue to grow our contractor membership to provide consumers with even more choices for investment grade roofing installation.”

For more information, visit the Metal Roofing Alliance Quality Contractor overview.